Midlands event specialist secures Twickenham rugby deal

Twickenham Rugby Ground

A Midlands-based event management specialist has signed a six-figure deal with one of the world’s largest purpose-built rugby stadiums. 

Stadium – which is based on Bodmin Road in Coventry – has landed a two-year contract with the Rugby Football Union to supply 100 specially-trained staff per match day to Twickenham.

It will see Stadium’s stewarding and security personnel supporting with crowd management at England’s friendlies and Six Nations matches, as well as the Gallagher Premiership finals, along with future music concerts.

The agreement with the home of English rugby comes hot on the heels of a separate deal with The FA to supply 70 experienced stewards and security staff to Wembley Stadium.

Scott Metcalfe, Managing Director at Stadium, said: “This deal with Twickenham underlines the strong reputation that Stadium is developing within the live events sector, along with our ambition to be working with some of the biggest brands in the events industry.

“The deals we have struck with the RFU and the FA now mean we are about to undergo a major recruitment drive in these areas and carry out detailed training programmes so that by the time crowds are allowed back in to stadiums, we will have a workforce that is ready to welcome spectators back safely.

“Both contract wins are a real vote of confidence in the stewarding, security services and training that we offer, and we look forward to working with both venues in the near future on behind-closed-doors events whilst also preparing for the return of spectators.”