Malmesbury jigsaw puzzle manufacturer sees surge in demand as people stay in

Wentworth Wooden Jigsaw Puzzles

A Malmesbury jigsaw puzzle manufacturer has seen a surge in orders, according to reports.

On it’s website, Wentworth says its puzzles are a delightful distraction from the stresses and strains of everyday life, and clearly those self-isolating agree with them.

Late last year, the company – which employs around 45 people at its Malmesbury base, received help from the Department for International Trade supported the company in growing its sales in the US and it invested in a new US website and marketing, growing its annual turnover from £1.8m in 2012 to £3.8m in 2018, and projected a turnover for 2019 of £4.3 million.

There are now a growing number of Wentworth Puzzle enthusiasts around the world. Its puzzles are stocked by museums, galleries and gift shops around the world, including The National Gallery and The National Trust  in the UK.

Wentworth Wooden Puzzles, which is based at Pinkney Park, says its current order levels are in line with a typical Christmas, as more people turn to indoor pastimes.

Managing director Sarah Watson was reported as saying: “Sales have gone through the roof. In the UK they have gone up 150 per cent. The massive increase in sales kind of caught us out.

“What we’ve noticed is that the puzzles that are being purchased more are the larger ones – the 1,000-piece puzzles. Mostly this time of the year we would be selling 250-piece puzzles.

“We are struggling to keep up with demand without anyone off ill. Where we might struggle is if our production staff or dispatch staff are off ill or self-isolating.”