Forest Green Rovers chairman launches sport climate change campaign at the UN

ecotricity

Dale Vince, chairman of Forest Green Rovers, the world’s greenest football club, attended the United Nations COP24 event in Poland to collect an award for the club’s environmental work and launch a new Sports for Climate Action campaign alongside the International Olympic Committee.

Dale spoke at the conference to mark Forest Green Rovers’ Momentum for Change award, with a ‘fire-side’ chat alongside other winners before doing a talk entitled Creating the Greenest Football Club in the World – Forest Green Rovers – after the club was recognised as a ‘Lighthouse Activity’ as the only club in the world to go carbon neutral through the UNFCCC.

Sports for Climate Action is a new initiative which aims to encourage the global sports community to combat climate change in line with the goals of Paris Agreement – using the power of sports as a unifying tool to drive climate awareness and action among global citizens.

Dale Vince said:Working with FGR we thought we could reach a new audience of people – people who had not really been touched by eco messaging in the past. It’s quite an improbable combination I think – the environment and football but we’ve pulled it off. We’ve reached 3.5 billion people just in the last year through our message and we’ve engaged a lot with other sports clubs and organisations around the world, so it’s been a great success.

“Tackling climate change seems to me to be the most important thing in life really, other than family, but the most important thing to spend my time doing. For me it’s about sustainability and climate change is the biggest threat that we face.”

https://www.youtube.com/watch?v=W3iq0PkJ6Lw