A Dursley-based software solutions provider to the tyre industry is launching a new charitable initiative called ‘Match Me’. CAM, located at Draycott Business Park, has designed this new corporate social responsibility programme to help support charities and organisations based in Dursley and around Gloucestershire.
The social impact programme will provide employees with a ‘Match Me’ guarantee aligned with the volunteering and fundraising activities they already undertake in their own time to benefit their communities.
These include being an enterprise adviser for young learners in Gloucestershire, and volunteering at Sight Concern, a charity that supports people with sight loss to lead independent and fulfilling lives.
For volunteering, CAM will donate up to two days paid ‘volunteering leave’ to the employee, which is based on the hours they have spent working with the charity or organisation of their choice. For fundraising opportunities, CAM has committed to match each employee’s charitable donation up to the value of £1,000.
Ryan Naughton, director of CAM, said: “Our employees already carry out considerable fundraising and volunteering within their local communities and we want to encourage them to do more. We see ‘Match Me’ as a way we can recognise, amplify and support what they are doing, both internally and externally, so local charities and organisations are able to continue to provide services and opportunities that benefit so many different parts of the community.”