Sterling, the rising star of the business network circuit, is adding to its regions again with a programme to open several new groups across the Worcester and Midlands Region. This expansion is being driven directly by potential members who see the opportunities presented by the network which stretches from Wiltshire in the South to Birmingham in the North.
Sterling Network Groups was started by Neil and Tracey Davis in 2014 with a flagship group located in Worcester. The organisation now operates 10 groups spread across Wiltshire, Worcestershire, Oxfordshire and Gloucestershire with plans to open new groups in both Warwickshire and the county of the West Midlands.
COLLABORATION, TRUST AND MUTUAL SUPPORT
Collaboration, trust and mutual support are the cornerstones that enable Sterling to be the most rapidly expanding business network group in the UK. It is this business nurturing environment that is at the heart of all the Sterling groups. The organisation’s main purpose will always be to create supportive business communities where members are sincerely interested helping each other to achieve their personal and business goals.
Only one person from each professional sector can join a Sterling Network Group to ensure that members can attend each meeting with the confidence that they will not be competing with any other person in the room. This also means that members can comfortably refer business opportunities to connections outside of the group.
TRUST-SPACE NOT PRESSURE
Neil Davis, Managing Director of Sterling Network Groups, believes that this steady increase in the demand for places is being driven by the philosophy of the organisation which has always focused on being welcoming, providing trust-space for business relationships to develop and stimulating genuine face-to-face communication through a dedicated programme of business motivated one-to-one meetings.
Sterling is very different from many other networking organisations that use high pressure tactics to force deal making. The Sterling philosophy encourages members to develop long-term business relationships based on trust and relevance. Genuine business referrals are encouraged to grow naturally and almost always result in ongoing and mutually beneficial business alliances that ultimately have a far higher value to both parties than pressurised short term deals.
PROFESSIONAL FORTNIGHTLY NETWORKING MEETINGS
Sterling members meet every two weeks over breakfast or lunch at easily accessible and well-equipped venues such as the conference facilities of Sixways Stadium, Worcester. An alliance with the UK’s fastest growing High Street financial organisation, Metro Bank, has seen two new groups operating from these centres in both Swindon and Oxford. Each get-together is managed by a dedicated group leader experienced in both meeting management and facilitation to ensure that each and every member can participate in an atmosphere of mutual respect.
Sterling Network Groups currently has over 200 members, all of whom are committed to referring business opportunities. With the addition of the new groups, this number will rise to well over 300 with access to thousands of business leaders and influencers.