County charity urging businesses to ‘Wear it Loud’

GDA Tweedy

A leading charity for the deaf and hard of hearing in Gloucestershire is launching the first ‘Wear it Loud’ day on 15 October to raise much needed funds for the charity’s work around the county. Businesses and schools are being asked to sign up to take part and raise awareness of the difficulties faced by those who suffer from hearing loss.

A leading Gloucestershire-based charity for the deaf and hard of hearing is launching its first ‘Wear It Loud’ fundraising day on the 15th of October. With more than 117,000 people in Gloucestershire suffering from hearing loss, this initiative is tasked with raising awareness and funds for the charity’s work throughout the county.

GDA has enlisted the help of Tweedy the Clown to act as the ambassador for the fundraising day. It is hoped that with his help, schools, businesses and clubs throughout Gloucestershire will sign up to the initiative and raise money for the good cause.

For more information on how to sign up and to download fundraising materials, click here.

GDA was founded in 1919 by the Gloucester Diocesan. Since then it has evolved to become the charity it is today, providing support services to the deaf and hard of hearing across the county. The charity enables people living with deafness to live confidently and safely.

Gifford Circus star, Tweedy, well known for his ‘loud’ appearance, said: “Wearing it loud is virtually my middle name, so I’m delighted to be taking part in the GDA’s first ever ‘Wear it Loud’ day on 15th of October. The GDA provides invaluable life-changing services and support for deaf people living in the county.

“I would encourage all schools, businesses and clubs to get behind the campaign and ‘Wear it Loud’ with pride, wearing your loudest and brightest clothes for the day.  Together, we really can make a difference to the lives of deaf people in our community.”

GDA CEO Sharon Bryant said: “This year is GDA’s centenary year and we’re doing a lot of special things to mark the occasion during our centenary week, from the 14th October. We are really excited about this campaign and with the support of Gloucestershire’s fantastic business community, it could really make a difference to the lives of the thousands of deaf people living in Gloucestershire.”