Cheltenham fast growing men’s grooming brand Hawkins & Brimble has revealed that it’s signed a twelve month partnership with The Marine Conservation Society, which campaigns for clean seas and beaches, sustainable fisheries, and protection of marine life.
The partnership represents the company’s commitment to significantly reducing the plastics used in its range.
The new range of products will see the company’s shampoo and conditioner move from plastic into aluminium refillable 250ml cans. In addition, new products will include several new lines such as Lip Balm, Hair Spray and an Eau de Parfum will be in either 100 per cent glass or aluminium bottles.
Richard Roberts, Corporate Partnerships Manager at the Marine Conservation Society, said: “We were delighted when Hawkins & Brimble approached us with an aim of working together, and to support the funding of our work. Hawkins & Brimble are making impressive progress to totally eliminate single use plastic from their business.
“Single use plastic is hugely damaging for our beautiful marine environment and we applaud Hawkins & Brimble for their commitment to minimizing their impact. We are excited to work together to spread the word about how amazing our marine environment is, and how important it is to look after it.”
All Hawkins & Brimble products are free from parabens, oclourants, SLS/SLES, and mineral oils. No products have been tested on animals and are suitable for vegetarians. The new products will be available from June this year.