And it’s almost half way there, with £480,000 already raised from via crowdfunding.
The company says it’s on track for £2.6 million in revenue this year, from more than 45,000 customer orders shipped since March 2020.
Wild & Game aims to produce foods with the lowest carbon footprint possible, working to join the likes of Beyond Meat and Oatly as a leader in sustainable protein.
Wild game meat is significantly more sustainable than farmed meats, producing far less CO2 and requiring no deforestation or land degradation. It’s also lower in fat, higher in protein and free from pesticides, antibiotics and fertiliser. With a major report by Sustainable Footprints due later this year, wild game meat is expected to have a lower carbon footprint than even most production vegetables.
Wild & Game have quickly built a leading presence in the UK market, both wholesale and direct to consumer. They are also launching a raw game dog food line using the off-cuts from the main product, reducing waste and adding revenue.